www. pettradeworld. comPET TRADE WORLD OCTOBER 2009 43 Winter Pond Focus Tetra Pond FilterZym Speeds the maturation of pond fi lters; creating an environment that is ideal for naturally occurring fi lter bacteria. It should be used following fi lter maintenance - early autumn and then again in late winter / early spring before the season starts. ¦ Tetra Pond Pond WaterBalance Keeps pond water balanced and healthy - reduces phosphate; replenishes KH; stabilises pH; and replenishes trace elements, vitamins and minerals. For use throughout the year, but especially benefi cial in the autumn / winter, when ponds tend to be neglected, leading to the loss of essential substances. Tetra Pond Wheatgerm Sticks These are ideal for feeding fi sh when the temperature is below 10 degrees as they provide an easily digestible source of energy that will keep fi sh strong and healthy over the colder months. to be removed from the pond completely as they will start to die off from the cooler temperatures and frost. Any tropical plants should be removed before the fi rst frost and kept inside over winter. The next major decision is as to whether someone should leave pumps and fi lters running. Anyone living in a climate where temperatures generally remain above freezing will fi nd it to their advantage to keep their pump and fi lter running through the winter. This is because the bacteria in biological fi lters will not be active at low temperatures but will remain alive as long as it's supplied with oxygen- laden water. When spring arrives and the water temperature is rising, the bacteria will start to work immediately, keeping the water quality good for fi sh and helping to control the algae. When running a fi lter through winter it is always best to minimize water circulation in order to take advantage of the layering eff ect of the water - water temperature is densest at 39 degrees and the water on the bottom of the pond will remain at this temperature even when the temperature on the surface is freezing. Minimising water circulation will allow the biological fi lters to stay alive without interfering with the layering of the water thus preventing super chilling the water by exposing warmer pond water to below freezing temperatures, quite possibly leading to the death of the fi sh. Pumps and fi lters can be turned off of course for the duration of the winter because cold water holds much more oxygen than warm water and, as the fi sh's respiration is slower in cold water, they don't need the circulation and aeration. If your customers decide to turn their pumps off for the winter be sure to remind them to drain all the equipment and plumbing lines. External fi lters, UV's, and external pumps should be drained completely. Submersible pumps need to be kept at the deepest section of the pond to avoid freezing or be placed indoors and if the pump is removed from the pond completely it should be placed in a bucket of water to prevent the seals from drying out. By performing these tasks you will ensure that your plants, fi sh, and pond will live through the winter and thrive the next spring. ¦ Tetra Pond CrystalWater Rapidly clears dirty, brown water by clumping particles together; off ering a fast, eff ective way of clearing pond water. It is ideal for use following any pond maintenance, to settle any disturbed debris. Tetra Pond SedimentMinus Breaks down organic sludge; reducing pond maintenance by keeping the pond base cleaner. This helps keep water cleaner and therefore fi sh and plant life healthier. This can help to keep the pond clean through the autumn and winter, when leaf litter and other debris can accumulate.

4 4 PET TRADE WORLD OCTOBER 2009www. pettradeworld. com Winter Pond Focus Aquamidas FreshaTank When placed in a water feature, the strong microbial action of the 99.9% pure industrial silver tablet destroys fungal, viral, and bacterial microbes on contact. This helps to keep pond fi sh healthier, prevents the spread of disease, and reduces the nitrate and bacteria levels that can make water cloudy. It also eliminates foul smelling water, is re- useable, everlasting and can be used with all fi sh as it doesn't leach metals into the water. Trade price £ 3.19 + VAT, RRP £ 9.95 inc. ¦ nc. Contacts Zolux - Telephone: 01908 487633 Email: contact@ zolux- hobby. co. uk Website: www. zolux- hobby. co. uk Aquamidas - Telephone: 01733 203077 Website: www. aquamidas. com Tetra - Website: www. tetra. de Unique Marketing Solutions with Pet Trade World Contact the Sales Team on 0845 459 9956 Email claire@ pettradeworld. com or naidre@ pettradeworld. com Create your own package If none of the above suit your exact requirements, why not pick and mix to create your own personalised package. Additional Services ? Email campaigns ? Discounted rates to design adverts ? Copywriting and press release service ? Discounts on printing your promotions ? Website banner adverts ? Animation or video in adverts or editorial Solution 3 3 Product Reviews 1 Tried and Tested Review 6 Quarter Page Adverts 6 Web Directory Adverts 1 Half Page Company Profile Total package cost £ 2,000 + VAT ( which equates to £ 167 per month) Solution 1 6 Product Reviews 2 Tried and Tested Reviews 6 Full Page Adverts 6 Web Directory Adverts 1 Company Profile Total package cost £ 4,900 + VAT ( which equates to £ 408 per month) Solution 2 3 Product Reviews 1 Tried and Tested Review 6 Half Page Adverts 6 Web Directory Adverts 1 Company Profile Total package cost £ 3,300 + VAT ( which equates to £ 275 per month) These packages are all payable over a 12 month period subject to a signed contract. Hobby Pond Thermometer Floating thermometer with 150cm long attachment line ¦ Hobby Digital Pond Thermometer Digital fl oating thermometer with accurate microchip technology. Battery, 2.5m fastening string and ground nail included.